Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Online kaufen ($)
Art
Book
Autoren
ISBN 10
1625274491
ISBN 13
9781591396192
Kategorie
Unknown
[ Browse Items ]
Erscheinungsjahr
2005
Seiten
256
Tags
Beschreibung
Written by the business world's new gurus, Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today's crowded market place. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, authors W. Chan Kim and Renee Mauborgne argue that lasting success comes from creating 'blue oceans': untapped new market spaces ripe from growth. And the business world has caught on - companies around the world are skipping the bloody red oceans of rivals and creating their very own blue oceans. With over one million copies sold world wide, Blue Ocean Strategy is quickly reaching "must read" status among smart business readers. Have you caught the wave? - from Amzon
Anzahl der weiteren Exemplare
1
Bibliothek | Akzessionsnummer | Signatur | Exemplar Nr. | Ausgabe | Standort | Verfügbarkeit |
---|---|---|---|---|---|---|
Main | 48 | 1 | Yes |
Online kaufen ($)
REZENSIONEN (0) -
No reviews posted yet.
SCHREIBEN SIE EINE REZENSION
Bitte loggen Sie sich ein um eine Rezension zu schreiben.